BOLDLY GO OUTSIDE, 2022 CAMPAIGNThis campaign was the launch of timberlands new water tech shoe, we were tasked with creating a 360 campaign where we showed how this tech was weather proof, water resistant, but also meant for that everyday New york lifestyle walk. Shot in NYC, designed by our timberland crew, and brought to life by me, our creative director, and cment studios.
ROLE
Art Direction, Design System lead, Toolkit Lead, Logo Design
PARTNERS
Christopher DeGaetano, Michelle Mcwade, CMENT Studios, Gianluca Brsz
PHOTOGRAPHY
GLOBAL
EXECUTIONS
Boston, MA CAT MOM